Google Chrome
Chrome is a web browser. The new tab page surfaces a Discover feed of algorithmically recommended articles that can turn a quick search into a reading session.
Why this score
The Discover feed on the new tab page is the main compound. Algorithmic articles appear every time you open a new tab.
Push notifications from subscribed websites add re-engagement.
The breakdown
- Attention Capture3.0
Mechanics designed to keep you in the app right now — infinite scroll, autoplay, variable rewards, and reactive swipe-tap loops.
- Habit Formation2.0
Mechanics designed to bring you back — streak coercion, default push notifications, and re-engagement of dormant users.
- Social Pressure1.0
How much the experience exploits social psychology — public metrics, profile curation, and status comparison against others.
- Time Theft3.0
Mechanics that steal more time than you intended to give — no stopping cues, short units, and 'just one more' loops.
- Cognitive Erosion2.0
Mechanics that replace your independent thinking, memory, or judgment — creating dependency on the tool to function.
- Cognitive Nourishment3.0
Whether the app actively strengthens your ability to think for yourself. Shown on the label, but it does not affect the score.
Recommended usage
Turn off the Discover feed in settings. Use the address bar to search, not to browse.